This week Kate reviews the latest digital news including developments for messaging apps such as Apple iMessage’s new app store and Google’s launch of Allo. She also discusses Snapchat’s change to Snap Inc. and the launch of their new Spectacles product. As usual she ends with some examples of brand activity and a discussion around utility brands and content.
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Google Allo
New Google Smartphone
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Snap Inc Spectacles
Circular Video
Snapchat just solved the portrait vs landscape video argument forever pic.twitter.com/iOsKeaeXkb
— Owen Williams⚡️ (@ow) September 24, 2016
Twitter – new way to count characters
Say more about what’s happening! Rolling out now: photos, videos, GIFs, polls, and Quote Tweets no longer count toward your 140 characters. pic.twitter.com/I9pUC0NdZC
— Twitter (@twitter) September 19, 2016
TWITTER UPDATE ALERT: photos no longer count towards your 140 characters, so we’ll never run out of space to talk about our drinks ever agai pic.twitter.com/gycmP7VeJY
— innocent drinks (@innocent) September 20, 2016
Watch more videos
Explore more videos and Vines that are lighting up Twitter. Our new viewing mode will let you watch more with a tap. pic.twitter.com/XyBaes37T7
— Twitter Video (@video) June 21, 2016
Google Transparency Report
Google Photos Update
AOL Content Moments Study
YouTube is now more of a Social Network
Amazon Echo BBC Article
Desigual recreates Snapchat Filters
Skittles handled this brilliantly!
This image says it all. Let’s end the politically correct agenda that doesn’t put America first. #trump2016 pic.twitter.com/9fHwog7ssN
— Donald Trump Jr. (@DonaldJTrumpJr) September 19, 2016
A rep for @Skittles gives me their response to @DonaldJTrumpJr pic.twitter.com/OmkJQkIqug
— Seth Abramovitch (@SethAbramovitch) September 20, 2016
Johnnie Walker Advert
When thousands of refugees arrived on their shores, a group of islanders welcomed them with open arms. #KeepWalking pic.twitter.com/1nco5R0PhU
— Johnnie Walker (@johnniewalker_) September 22, 2016
Nationwide
Ever hidden in the bathroom from your kids? Hollie has… pic.twitter.com/aP74lqBS9Y
— Nationwide UK (@AskNationwide) September 17, 2016