Out of the Ordinary – Utility Brands Entertain Storytelling

Once upon a time...

There seems to be a trend at the moment for TV adverts which are not instantly recognisable by brand. It reminds me of being a kid when I used to play the game where you shout out the brand before it was mentioned in the ad. Have we come back to this as brands start to consider the impact of … Read More

The timehop Continuum

timehop logo

Is anyone else seeing more timehop pictures in their news feeds on social platforms than current ones? I’m starting to worry how this could affect the universe! It feels a bit like stars that are already dead but continue to shine down to us on earth. Is there a critical mass of past memories that will make us disappear into … Read More

Drones Not as ‘Far Out’ As You Think

This morning I attended a BIMA Breakfast Briefing on Drones and Emerging Tech. It was a really interesting session with presenters Jonny Tooze from Lab, Scott Ross from DigitasLBi, Adam Gee from Channel 4 and Paul Watkins from production house 360 Skylens.  Until this session, the only things I had really seen about drones were the Amazon Prime Air discussions … Read More

Hashtag – ‘you’re’ not it!

Hashtags are ubiquitous in today’s society. Remember when this # was just called ‘hash’ or ‘pound’?! We even physically say it in conversations ‘hashtag just saying’. As someone who likes things to be organised, I’m a big fan of them. I like that we can file our comments on social platforms in certain topics and I also like the way … Read More

Do You Need A Website?

Google homepage

I’ve had a few discussions with people recently about whether in these days of social media, you actually need your own website. I can see why small businesses or artists might question the benefit of a site. It takes some work and expertise to get the site looking the way you want it and also performing the way you need … Read More

A Beginner’s Guide to Twitter

Twitter Logo

I blummin’ love Twitter, of that my friends and family have no doubt!  There isn’t a day goes by when I don’t quote something I have read on Twitter!  I’m a massive advocate for people to sign up but I know it can be quite daunting at first. So I’ve written this guide to help people through their first few … Read More