Helping you bring together the best channels for your business
We will work with you to ensure that you are using the right channels – be they on or offline – to target the right audience. We have a wealth of experience and understanding of the types of content you need to make the very best use of every platform.
Whether you have big budgets or just time to invest, we will make sure that you get the very best return for your investment. We will help you to define your objectives upfront so that everything you do is working towards your goals. We don’t believe in doing something because everyone else is doing it, we will help you concentrate on the channels and content which will drive value for your business.
Social Platforms
There are an increasing number of social platforms available to use today, and there is sometimes a panic from brands thinking that they should be on all of them. But it’s important not to spread yourself too thin, all of these platforms require resource to develop great posts and to engage with your audience. We will help you to identify the most relevant platforms for your brand and structure yourselves to be able to give your followers the very best experience.
Search
One of our favourite channels! We support with both paid and organic search and make sure that the two work hand in hand to increase your exposure through search engines. This is a very strategic channel and you can make a lot of headway and drive a significant increase in traffic by careful selection of the keywords that you target. With the introduction of Voice Search and AI Overview there are now even more ways to optimise your website to ensure that you are answering the questions of your potential customers.
Customer Relationship Management (CRM)
Building a customer database and sending your own newsletters is a great way to build a relationship with your customers. We can help you find the right tool for any budget and set up ways of working to have automation flows and regular newsletters.
Paid Media
There are great ways to buy really targeted ad space online, especially on the social platforms. We will work with you to understand your target audience and objectives so that we can make a recommendation of the best formats to use.
Digital PR & Influencer Outreach
You don’t always need to just rely on your own channels, if you have a great product or service, we can help you to get it into the hands of potential advocates for your brand.
Testimonials
Kate is a gifted digital marketer who sees the possibilities and has the ideas. I had the pleasure to work with Kate on the strategy and launch of the FIFA Fan Movement project for two years. Kate’s ability to see an opportunity rather than a challenge and her creative capacity to find the best solution is impressive and one of the reasons I enjoyed working with her. Even at intense moments during the project, Kate was keeping it calm which was contagious to others. It’s without hesitation that I recommend Kate for digital marketing projects, she will be an asset to any company.
Loved working with Kate over a 6 month period. Off the back of the work we did together I am now competent in WordPress website design, have a greater understanding of how to develop a digital strategy for a business, how to launch an online event, not to mention an understanding of the dark arts of SEO and social media algorithms. She is very flexible with her work, a patient teacher and goes to great lengths to ensure results. Thank you Kate.
