I’m a bit tired this morning as I sat up ‘til gone 1am watching the National Lottery Twitter account self-combust. They’ve deleted everything now but I’m sure a lot of people have screenshots. I don’t understand why, in a nation that voted to name a boat Boaty McBoatface (I won’t even mention Brexit) and just a matter of weeks after … Read More
The Anatomy of a Like
Us human beings like to be liked, sure some of us say we don’t give a stuff what other people think but deep down, we all want people to think we are ok! The phenomenon of the ‘like’ on social media has brought this to the fore. But the ‘like’ is evolving and it is now being used in multiple … Read More
The Art of the Retweet
As businesses have come back into the office this morning after the bank holiday weekend, I’ve been reminded of one of the things that frustrates me the most on social media. The badly done retweet. To help you avoid this, here is a short list of tips: Beware the bulk retweet This is what prompted me to write this … Read More
Few Medals Won by Marketing in the Chocolate World Cup
The best thing that has happened on Twitter this year (yes I know it’s only 4th January but I still think people will be hard pressed to beat it come December) is Richard Osman’s World Cup of Chocolate #WCOC2016! It started on New Year’s Day with the Group Stages which involved 8 Twitter Polls of 4 chocolate bars each. The … Read More
Facebook introduce News Feed Preferences Tool
Facebook have done a few subtle tweaks to their look and feel over the last few days. Firstly there was the ‘blink and you will miss it’ logo change to make the ‘a’ look more ‘friendly’. Then there was the more significant, in terms of statement of equality if not visually, bringing the woman out of the man’s shadow in … Read More
The timehop Continuum
Is anyone else seeing more timehop pictures in their news feeds on social platforms than current ones? I’m starting to worry how this could affect the universe! It feels a bit like stars that are already dead but continue to shine down to us on earth. Is there a critical mass of past memories that will make us disappear into … Read More
Hashtag – ‘you’re’ not it!
Hashtags are ubiquitous in today’s society. Remember when this # was just called ‘hash’ or ‘pound’?! We even physically say it in conversations ‘hashtag just saying’. As someone who likes things to be organised, I’m a big fan of them. I like that we can file our comments on social platforms in certain topics and I also like the way … Read More